EU Takes Aim at Big Tech’s Power With Landmark Digital Act

The European Union agreed on Thursday to one of the world's most far-reaching laws to address the power of the biggest tech companies (Warning: source may be paywalled; alternative source), potentially reshaping app stores, online advertising, e-commerce, messaging services and other everyday digital tools. The New York Times reports: The law, called the Digital Markets Act, is the most sweeping piece of digital policy since the bloc put the world's toughest rules to protect people's online data into effect in 2018. The legislation is aimed at stopping the largest tech platforms from using their interlocking services and considerable resources to box in users and squash emerging rivals, creating room for new entrants and fostering more competition. [...] The Digital Markets Act will apply to so-called gatekeeper platforms, which are defined by factors including a market value of more than 75 billion euros, or about $83 billion. The group includes Alphabet, the owner of Google and YouTube; Amazon; Apple; Microsoft; and Meta. Specifics of the law read like a wish list for rivals of the biggest companies. Apple and Google, which make the operating systems that run on nearly every smartphone, would be required to loosen their grip. Apple will have to allow alternatives to its App Store for downloading apps, a change the company has warned could harm security. The law will also let companies such as Spotify and Epic Games use payment methods other than Apple's in the App Store, which charges a 30 percent commission. Amazon will be barred from using data collected from outside sellers on its services so that it could offer competing products, a practice that is the subject of a separate E.U. antitrust investigation. The law will result in major changes for messaging apps. WhatsApp, which is owned by Meta, could be required to offer a way for users of rival services like Signal or Telegram to send and receive messages to somebody using WhatsApp. Those rival services would have the option to make their products interoperable with WhatsApp. The largest sellers of online advertising, Meta and Google, will see new limits for offering targeted ads without consent. Such ads -- based on data collected from people as they move between YouTube and Google Search, or Instagram and Facebook -- are immensely lucrative for both companies. [...] With these actions, Europe is cementing its leadership as the most assertive regulator of tech companies such as Apple, Google, Amazon, Meta and Microsoft. European standards are often adopted worldwide, and the latest legislation further raises the bar by potentially bringing the companies under new era of oversight -- just like health care, transportation and banking industries. "Faced with big online platforms behaving like they were 'too big to care,' Europe has put its foot down," said Thierry Breton, one of the top digital officials in the European Commission. "We are putting an end to the so-called Wild West dominating our information space. A new framework that can become a reference for democracies worldwide." On Thursday, representatives from the European Parliament and European Council hammered out the last specifics of the law in Brussels. The agreement followed about 16 months of talks -- a speedy pace for the E.U. bureaucracy -- and sets the stage for a final vote in Parliament and among representatives from the 27 countries in the union. That approval is viewed as a formality.

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DirectStorage Shows Just Minor Load-Speed Improvements In Real-World PC Demo

Andrew Cunningham writes via Ars Technica: Microsoft's DirectStorage API promises to speed up game-load times, both on the Xbox Series X/S and on Windows PCs (where Microsoft recently exited its developer-preview phase). One of the first games to demonstrate the benefits of DirectStorage on the PC is Square Enix's Forspoken, which was shown off by Luminous Productions technical director Teppei Ono at GDC this week. As reported by The Verge, Ono said that, with a fast NVMe SSD and DirectStorage support, some scenes in Forspoken could load in as little as one second. That is certainly a monstrous jump from the days of waiting for a PlayStation 2 to load giant open-world maps from a DVD. As a demonstration of DirectStorage, though, Forspoken's numbers are a mixed bag. On one hand, the examples Ono showcased clearly demonstrate DirectStorage loading scenes more quickly on the same hardware, compared to the legacy Win32 API -- from 2.6 seconds to 2.2 seconds in one scene, and from 2.4 seconds to 1.9 seconds in another. Forspoken demonstrated performance improvements on older SATA-based SSDs as well, despite being marketed as a feature that will primarily benefit NVMe drives -- dropping from 5.0 to 4.6 seconds in one scene, and from 4.1 to 3.4 seconds in another. Speed improvements for SATA SSDs have been limited for the better part of a decade now because the SATA interface itself (rather than the SSD controller or NAND flash chips) has been holding them back. So eking out any kind of measurable improvement for those drives is noteworthy. On the other hand, Ono's demo showed that game load time wasn't improving as dramatically as the raw I/O speeds would suggest. On an NVMe SSD, I/O speeds increased from 2,862MB/s using Win32 to 4,829MB/s using DirectStorage -- nearly a 70 percent increase. But the load time for the scene decreased from 2.1 to 1.9 seconds. That's a decrease that wouldn't be noticeable even if you were trying to notice it. The Forspoken demo ultimately showed that the speed of the storage you're using still has a lot more to do with how quickly your games load than DirectStorage does. One scene that took 24.6 seconds to load using DirectStorage on an HDD took just 4.6 seconds to load on a SATA SSD and 2.2 seconds to load on an NVMe SSD. That's a much larger gap than the one between Win32 and DirectStorage running on the same hardware.

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